“It’s been nearly 20 years since I started designing cars for Hot Wheels and I have yet to drive one home,” said Felix Holst, vice president of creative for the Mattel Wheels Division. “Personally, I can’t wait to open the doors and see the Hot Wheels Camaro sitting in the garage.”
The Custom Camaro 1:64-scale toy car from 1968 was one of the original 16 Hot Wheels issued by Mattel and is considered today as one of the most valuable of the series among collectors. This is the first time that a full-size, production Hot Wheels car has been offered for sale by any manufacturer.
With the exception of the oversized logos on seats, the 2013 Camaro Hot Wheels Edition looks tastefully done as it echoes the styling cues of the toy series without going overboard.
Available in coupe and convertible body-styles in both 2LT V6 and 2SS V8 trims, the special edition model comes in a Kinetic Blue exterior color with two-tone matte hood and rear taillight panel “blackout” graphics, red accent stripes on the front ZL1-sourced front grille, and flame decals on the rear fenders.
Other exterior features include the unique black 21-inch wheels with red outline stripe, Hot Wheels grille, decklid and front fender logos, a ground effects package, including front splitter and rocker treatment, a ZL1 rear spoiler (for coupe models).
On the inside, the Camaro gets a black leather-trimmed interior accented with red and black seat stitching with the Hot Wheels logo embroidered on the front seats, Hot Wheels-style flame decals on the door panels, and Hot Wheels Edition sill plates.
The Hot Wheels Edition will be offered as a $6,995 optional package on the 2013 Camaro.